The Latest Video and How We Made It

Since posting the first video “How to Clone a Big Mac” on YouTube in September of 2007, we’ve made several more “How to Clone” videos based on recipes in my cookbooks, with a total of over 2.3 million views on the channel. And that’s just on YouTube. On Yahoo Video the “How to Clone a Twinkie” vid was [...]

From Zero to Ten in 23 Years

It took six years from the day I started writing the first book, Top Secret Recipes, for it to land on bookstores shelves.

Not having a formal culinary education made the process of writing the book especially tedious since I had to learn the science of cooking and figure out how to adapt what I had [...]

A Book Tour: Hits and Misses

Okay, here we go again.

Although this is the 9th time I’ve set out on a multi-city promotional tour with a new book, I still haven’t figured out how to pack right. But who cares? You can always buy a scarf here and a hat there when you find out that temps will plunge [...]