The Latest Video and How We Made It

Since posting the first video “How to Clone a Big Mac” on YouTube in September of 2007, we’ve made several more “How to Clone” videos based on recipes in my cookbooks, with a total of over 2.3 million views on the channel. And that’s just on YouTube. On Yahoo Video the “How to Clone a Twinkie” vid was [...]

From Zero to Ten in 23 Years

It took six years from the day I started writing the first book, Top Secret Recipes, for it to land on bookstores shelves.

Not having a formal culinary education made the process of writing the book especially tedious since I had to learn the science of cooking and figure out how to adapt what I had [...]

My Chat with the Soup Nazi

“He’s not a Nazi. He just happens to be a little eccentric. You know, most geniuses are.”  — Kramer, 1995

Larry Thomas as The Soup Nazi on Seinfeld

When the series finale of Seinfeld was announced in 1998, my brother and I jumped on a plane and flew to New York City for three [...]

Thank You Entertainment Weekly

It’s been a really long time since I’ve been graded for my work; the last grade I received came somewhere around my final day of college in 1985. But now, my all-time favorite magazine, Entertainment Weekly – which I read from cover to cover every week – reviewed my new book in a beautiful 2-page spread, [...]